Charlie Hua

Support Manager

Charlie leads our team of support analysts and customer success advocates, providing a white-glove service experience for our Sockeye clients. He is passionate about his contributions to the CSP model and making sure our clients get quick responses and reliable solutions for their support issues.

He has the perfect background to assist clients, having previously worked in the corporate offices of Sage Intacct as a software specialist and support lead. This experience assists him in translating and aligning customer needs with the software’s functionality. Prior to his software career, Charlie worked in the grocery industry. His direct management experience in dealing with store management, financial reporting, and systems now helps him truly understand day-to-day client needs and concerns.

In his free time, Charlie enjoys travel and taking his family on California coast and inland valley road trips.  He looks forward to exploring the world with them.

Charlie Hua


BS Business Administration, Concentration in Accounting Information Systems (AIS), San Jose State University

Sage Intacct Implementation Certified

Highlighted Project Work


Charlie worked with Food Bowl 99, a California based supermarket, to redefine business direction and promoting shareholder value. Charlie actually started out working at Food Bowl 99 while in high school as a bag boy, eventually becoming the front-end supervisor, general manager and later a member of the board of directors and co-owner of the business. He helped lead the company through five years of stable growth and increasing profitability between 2012 and 2017. He also built a successful case for the company buy out by a market competitor.

While at Food Bowl 99, Charlie and the team worked with a San Francisco-based public policy think tank that connected the market with funding from the USDA and various Bay Area non-profits. This funding provided enhanced food voucher benefits to the local community and the program distributed more than one thousand dollars of fresh product weekly to families receiving food assistance. The program has since grown, covering the entirety of the Northern California Bay area.

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